Insight Design Guide is the first Croatian shopping guide. The guide’s content is focused on small and medium sized local retail businesses, in order to create a communication channel towards a foreign audience.
In order to cope with a fast changing retail environment and to stay current, the guide is published quarterly.
On the customer side, the guide aims at presenting visitors with a well-balanced selection of unique locally sourced products. The long term goal is to facilitate the shopping experience and to put Zagreb on the global map as a shopping destination worth visiting.
Insight Design Guide is distributed in rooms of selected Hotels, Hostels and private accommodations in Zagreb.